Hello! I’m Kris Daria

My full name is Krispahlyn, but close friends (like you!) call me Kris

Over the past 10 years in the digital marketing and e-commerce space, I helped brands sell more than $20M online. I was the brand manager of a multiple 7-figure luxury beauty brand, where emails generated 25% of our online sales. I was head of the marketing & retail operations driving the success of the online and offline business.

After becoming a mom in 2019 and discovering that he was Deaf, I realized that I wanted to be more intentional with how I spend my energy and use my skills.

Now, I’m an E-commerce & Email Marketing Strategist helping beauty & wellness brands to sell more everyday by improving their strategies around email marketing with Klaviyo.

My focus now is helping conscious makers & creators to grow their business without burning out.

Because they deserve to spend time & energy with their families and on things that nourish them. People who are building a business by putting all their heart and soul into their products simply because they really care about making a difference in their customers’ lives. Who are “small giants” in their own way.

This is why my mission is to help purpose-driven female entrepreneurs build impactful and automated email systems that support the growth of their e-commerce business.

I’m all about having clarity, aiming with intention, achieving more by doing less.

My offerings are about giving you the tools & knowledge you need to save time, get organized and operate with more ease, flow and clarity.

I take the time to understand your brand vision, get to know your ideal customers and learn what will make them buy. I like to stay up to date with the beauty & wellness industry so I know upcoming trends that can benefit your business. 

My Values



I believe that getting clear and aiming with intention so you can put in place things that truly move the needle and serve your purpose. I’m a big believer in the 80/20 rule and gaining momentum with small wins.


I’m committed to being a lifelong learner. Never stop improving and growing. Learning new perspectives & embodying what resonates.


To have the autonomy to go places, do things and express yourself in your own way. And to have fun, travel and play along the way.


Making sure the work I leave behind inspires others to new perspectives, take action or do things differently.


I don’t believe in work-life balance. I strive for work-life integration. There’s strength that comes from being able to slow down, tune-in and make space for nourishment in things or activities that support your well-being.


I don’t bill by the hour so you always know in advance what the financial investment will be for my services. There will be no surprises (only delightful ones 🤗) . I believe in getting things right the first time rather than having to revisit decisions again and waste your time and energy.

Other Fun Facts

As a solopreneur and toddler mom, I only take only a few private clients a month for my Done-for-You Services and Coaching. I spend the rest of my time sharing my email knowledge and tips on Instagram, Clubhouse and host free monthly masterclass.

🤟 I’m currently learning ASL (American Sign Language). This is important to me since I’m a mom to a toddler boy who is deaf and wears a cochlear implant to hear. Learning to navigate an unexpected road to a wonderful life. ⁣

🧬 HD is Emotional Manifesting Generator (5/1) 

👩🏻‍💻 My passion for websites and email marketing started as a teenager. I was plugged to my computer building mini sites and blogging. My hangout spots were Neopets, AsianAvenue and Xanga. ⁣

✈️ I love to travel, exploring and getting lost in new places. Before having my kid (and pre-pandemic) I was on a plane every few months. You can be a creep and scroll down to my Instagram feed if you want some #krisexplores for travel inspo.

📺 I’m a serial binge watcher. Some of my faves are: Modern Family, How I Met Your Mother, Will & Grace, Gilmore Girls, Game of Thrones, Sherlock, Grace & Frankie.

👰 In a past life, I worked as wedding day and a fundraising events coordinator. I liked being the maestro behind-the-scenes and making a stressful day run smoothly, according to plan. 

🌙 I track the Moon phases to optimize my energy and productivity. (DM me if you want to hear more about how I do this!)

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